SEO Food & Beverage · Franchising • 2024–2025 Figures from Google Search Console

Jogeshwari Misal — Franchise SEO

Brand-authority and franchise SEO for Jogeshwari Misal: we made the brand’s own website the trusted source for franchise information and turned high-intent searches into a steady flow of franchise leads from across India.

Client

Jogeshwari Misal

Timeline

16 months (Apr 2024 – Aug 2025)

Industry

Food & Beverage · Franchising

Technical SEO Schema GA4 Local SEO

47.4%

click-through rate on “jogeshwari misal franchise cost” at position 1.16

What We Built

We worked on four pillars. Brand authority: franchise hub pages with clear costs, process, ROI details, FAQs, the brand story and trust signals. Web clean-up: correcting directory misinformation so every source told the same story. Pan-India discovery: regional city and state pages for investors outside Maharashtra, routed to the conversion pages. Technical and tracking: internal linking, schema markup, stronger CTAs on inquiry pages, and GA4 mapped to the CRM so leads could be tied back to search.

The Challenge

Prospective franchisees were searching for Jogeshwari Misal’s franchise cost, contact number and owner — and third-party directories were answering for the brand, often with misleading information. The brand needed its own site to own those searches, correct the record across the web, and route serious investors to an inquiry, while also reaching people searching generic misal franchise terms.

Key Outcomes

  • 47.4% CTR on “jogeshwari misal franchise cost” — 2,930 clicks at average position 1.16, against ~39.8% typical for a #1 result
  • 38.2% CTR on “jogeshwari misal franchise” (position 1.1) and 19.1% on “jogeshwari misal franchise contact number” (position 1.03)
  • Top-3 rankings for non-brand searches: “misal franchise” (position 2.58, 12% CTR) and “misal pav franchise” (position 2.96, 22.95% CTR)
  • 3,567 clicks from 45,364 impressions on the brand name “jogeshwari misal”
  • 5–6 franchise leads a day off-season, 10–12 a day at peak
  • 5× ROI on franchise marketing

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